At the end of the module, you will be able to explain the basic definition of lead management terminologies, discuss the three main expectations from distributors about lead management, demonstrate the process to be followed to update quote and won values, and explain how to read and understand different distributor metrics.

At the end of the module, you will be able to explain the importance of ARO Protect, discuss its features and benefits to customers, explain ARO Protect benefits to distributors, and identify what is included and not included in the extended warranty.

At the end of the module, you will be able to explain the importance of value selling, describe what drives the buying decisions of stakeholders, understand stakeholders' buying decisions, and identify the emotional motivators (what matters most) of different stakeholders.

At the end of the module, you will be able to recognize the importance of selecting the right pumps, explain what a pump is and its classification based on principle of operation and application, identify various industries and applications of pumps, and describe the factors to be considered while selecting an industrial pump.